Jun
07
Whether intentionally or not, every company, organization, and even person has branding. It isimportant that if you are specifically attempting to accomplish anything, that you pay close attention to your brand's image and perception. As usual, I am going to target small businesses and entrepreneurs (after all, large companies employ...
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Mar
08
It is such a common misconception that marketing and promotion are interchangeable titles for the different services. I want to address this because not enough small business owners and independent brands understand the difference. When people contact me about “marketing services”, they oftentimes are looking for promotions, advertising, or even...
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Feb
24
I hope this month you have gotten some valuable information about event marketing. Feel free to scroll down to read the blogs; "Missed Opportunities" and "How To Market Yourself".If you missed the Periscope broadcasts by our owner, Jacqueline Jones, you can see them here.If you need some guidance on getting...
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Feb
22
So, yes. This blog is basically about networking. But it’s not just networking. It’s about marketing yourself or your brand on purpose when you are in attendance. We are all very aware of business cards and elevator pitches. That’s wonderful to have. But it can extremely effective if you create...
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Feb
08
No matter what type of event your business is having, it is so important to capitalize on the eyes that you are present. With any event, I always encourage people to walk themselves through the event as an attendee. What happens when they walk through the door? Is someone there? ...
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Jan
03
In today’s world, it seems everyone has the desire to be an entrepreneur. Some would argue that the classic 9-5 is a dying concept. Well, I wouldn’t go that far. But I would say that having the ability to be your own boss has definitely become more popular in recent...
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Dec
09
Beyonce's first published picture postpartum. On 11/17 my son, Israel, turned 6 months old. I can’t believe I have survived thus far. Becoming a mother is, indeed, a life changing experience. It’s more than having the life of a completely helpless human in your hands. The physical journey is not...
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Dec
05
Yes, it’s December. Yes, next year starts next month. Those are scary realizations for entrepreneurs who haven’t quite decided yet which way they are heading in the new year. But’s ok! Trust me, you’re not alone. There are many reasons we find ourselves up against a self-imposed deadline with no...
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Nov
30
I have spent many years of my life partaking of the celebratory beginnings. I seem to have an addiction to pressing the reset button on the first of everything. The first day of the week, month, and of course, the year. I think I’m finding that these resets are actually...
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Nov
21
We have asked attorney Felicia Harris-Danies, Esq. to give us her take on why small businesses need to link with a lawyer in 2017. So many small businesses feel as though they must take on the world alone. It's just not true. If you have been teetering on the fence...
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